This stunning scheme was unveiled in September 2005, a few months after the Jumbo Hibiscus livery. The scheme was designed to raise awareness of the brand and to highlight the newly retrofitted cabin upgrade as well as the new service delivery under the 'New Experience - An Experience redefined' campaign. A blue Heliconia flower was chosen to represent the new Business Class cabin with the 'Freedom of space' motto. The scheme was also a visual statement of the airline's pride after many prizes and awards for passenger service.
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