This is the Joy Air category
• Latest liveries first
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Yan'an Guobin Company
延安国宾酒业
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Flying together in harmony: happy Yan'an wine
比翼齐飞 幸福延安酒
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 B-20E5
| | | 2023
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Yan'an Guobin is a liquor company which teamed up with Joy Air to launch a special, jointly-branded liquor product. The scheme showed the Yan'an Pagoda Hill which lies at 1,076.3 meters in the Shaanxi province near the city of Yan'an.
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2021 Shaanxi China
中国陕西 2021
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 B-221C
| | | 2021-25
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 B-5005
| | | 2021-25
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The 14th National Games of the People’s Republic of China coincided with the 100th anniversary of the founding of the Party and were a major event in Shaanxi Province. Joy Air was based in Xi'an, the capital of Shaanxi and was a partner of the event. The mascots of the event were displayed on the port side of both aircraft, which wore different graphics adapted to fuselage size.
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Xi'an Aerospace Investment Co.
西安航投
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 B-20E6
| | | 2021-24
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These titles were added when the third 737 of Joy Air entered service in January 2021 as the Xi'an firm was a partner of the airline for the financing of the aircraft; it was stationned in Harbin and opened new services to Zhengzhou, Quanzhou and Zhanjiang. Titles on both sides.
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Happiness, starting from Xi'an
幸福,从西安出发
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 B-208V
| | | 2019-23
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Joy Air's first jet gained special decals in Summer 2019 when the airline celebrated its entry in the jet era; the airline is the state-owned airline of Xi'an and the Shaanxi province since 2018. Port side only. Decals were faded by 2022.
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Altay, Snow Capital | Pure Land Kanas
雪都阿勒泰 | 净土喀纳斯
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 B-3725
| | | 2019-25
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These titles promoted the launch of services in the Altay prefecture in Northern Xinjiang in cooperation with the local government. The airline established the first air links in the region on June 10, 2019, providing much quicker access to the touristic hotspots of the region than before. Note the titles were different on the two sides. Kanas Airport gives access to the scenic Kanas Lake.
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The Alashan Desert, as vast as the heavens
苍天般的阿拉善
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 B-5003
| | | 2018-25
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Alxa League (or Ālāshàn league) is one of 12 prefecture level divisions and 3 extant leagues of Inner Mongolia and is known for its vast desert. These titles were added in December 2018 when the airline celebrated 5 years of service to the Alxa League, where it served 3 airports (Alxa Zuoqi, Youqi and Ejinaqi).
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The ancient imperial capital, the wise city of Xiangyang
千古帝乡,智慧襄阳
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 B-3453
| | | 2017-25
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Xianyang is a prefecture in Shaanxi province, on the Wei River, just a few kilometers upstream (west) from Xi'an (which is Joy Air's main base). The city was the capital of China in the Qin dynasty (221 to 206 BC). This scheme served as postcard for Xianyang and aimed at promoting tourism to the city. Graphics were said to have been developped from the local river, a dragon and ancient city graphics.
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 B-3452
| | | 2017-25
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Huangshan (literally Yellow Mountain) is a mountain range in southern Anhui province in eastern China. The area is well known for its scenery, sunsets, peculiarly-shaped granite peaks, Huangshan pine trees, hot springs, winter snow, and views of the clouds from above. Huangshan is a frequent subject of traditional Chinese paintings and literature, as well as modern photography. It is a UNESCO World Heritage Site, and one of China's major tourist destinations. The pine tree featured aft of the cockpit windows was the famous "Ying Ke Pine", or "Welcome Pine".
This livery was the result of cooperation between the regional airline and the local tourism office.
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 B-3455
| | | 2015-25
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Guanzhai Mountain (literally GuanzhiShan) is a top scenic spot in Liancheng County, Fujian province. Stone peaks up to 600m high are scattered in deep forest around the Shimen Lake in an area of around 120sq kilometers.
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 B-3716
| | | 2013-25
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This livery was unveiled in time to inaugurate Hefei's new Xinqiao international airport. The airport would open for commercial operations 4 days later. Joy Air was commited to connecting Hefei with regional cities.
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China National Radio
中央人民广播电台号
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 B-3459
| | | 2010-19
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CNR is the Chinese National Radio. On November 30th, 2010, it was the 70th anniversary of the founding of the Central People's Broadcasting Station. The livery was unveiled at Joy Air's base in Xi'An and officials flew onboard this plane to Yan'an where the country's broadcasting industry was born.
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