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This is the TAM category • Latest liveries first
Showing posts with label TAM. Show all posts

Rio 2016  

#2

#sonhealto #TAMJogosRio2016  
PT-MZU
TAM
2016-17

TAM was the official sponsor of the 2016 Rio Olympics & Paralympics. This second logojet unveiled features 4 Brazilian athletes getting ready for the competition.

Image  ©  Jaka (NVT)
Tags   Olympics

Rio 2016  

#1

#sonhealto #TAMJogosRio2016  
PT-MZG
TAM
2016

TAM was the official sponsor of both the 2016 Olympics and Paralympics. This first of initially 4 logojets was different on both sides and represented graphics of the official organisation, with stylized sugar loafs on the port side and a pandeiro on the starboard side. A pandeiro is a type of tambourine used in Capoeira.

Image  ©  Jaka (FLN)
Tags   Olympics

Walt Disney World 

PT-MSZ
TAM
2016-18

TAM was s a partner of the Disney World theme park in Orlando, Florida as it serves the city from Brazil. Mickey, Minnie, Donald and Goofy could be seen on the plane which was primarily used for TAM US services.

Image  ©  Olivier Mouhot (JFK)
Tags   Cartoon & Anime, Disney, Theme Park

Have a nice flight, Lili   Bom voo, Lili

PT-MUE
TAM
2015-16

On July 28, 2015 TAM initiated special treatment for "regular" TAM Fidelity Blue Plus program customer Lilian Rogozinski, who was bound for Orlando to re-marry her former husband. "Lili" had a personalized airport reception, was unexpedtedly upgraded to Business Class, then greeted by the flight's captain; a small decal wishing her a good flight was added on the 777 for the occasion. This was part of the "We are TAM. And our world revolves around you." marketing campaign focusing on relationship with real passengers.

Image  ©  G-AZZD (MIA)
Tags   Airline Marketing

Congratulations Rio for 450 years  

Parabéns, Rio, pelos 450 anos.
PT-TMD
TAM
2015-18

The patterns shown on this A319 are those of the Copacabana promenade in Rio, which was designed by landscape architect Roberto Burle Marx. The 4-kilometer long promenade uses wavy black and white Portuguese pavement design since its origin in the 1930s. On March 1st, 2015, the city of Rio de Janeiro celebrated its 450th birthday and TAM took part in the celebrations.

Images  ©  Jaka (FLN)
Tags   Commemoration, Traditional Patterns

20 Years of Tam Fidelidade  

20 Anos de Tam Fidelidade
PR-MHS
TAM
2014-15
PR-TYH
TAM
2013-15

This "10'000 faces" livery was made up of pictures send by cutomers during a special marketing campaign celebrating the 20th anniversary of TAM's loyalty program. The two aircraft each presented a patchwork of different images; each side of the fuselage was also unique.

Images  ©  Jaka (FLN)
Tags   Image Patchwork, Loyalty Program

OI  

Here's OI in the Clouds.   Aqui tem OI nas nuvens.
PT-MXD
TAM
2012

TAM briefly teamed up with telecom provider OI for a marketing campaign.

Image  ©  Jaka (GRU)
Tags   Telecom

Rio 

In theaters only.  »  Available in Blu-Ray & DVD.
Somente nos cinemas.  »  Disponível em Blu-Ray & DVD.
PT-MZN
TAM
2011-12

Promoting the release of animation movie Rio. A few months later, the titles were changed to promote the film's Blu-Ray & DVD release. The aircraft prominently featured Blu the macaw while the Pedro & Nico characters were also present.

Image  ©  Jaka (FLN)
Tags   Cartoon & Anime

Retro 

#2

PT-TMD
TAM
2010-13

A couple of Retrojets flew at TAM as part of a Vintage project. This aircraft had the 1990s livery.

Image  ©  Globespotter (SDU)
Tags   Retro

Retro 

#1

PR-MBW
TAM
2010-13

A couple of Retrojets flew at TAM as part of a Vintage project. This aircraft had the 1970s livery, back to the days when the airline was just starting up as a commuter airline.

Image  ©  Jaka (FLN)
Tags   Retro

Brazil National Football Team   Seleção Brasileira

#3

Official Sponsor   Patrocinadora Oficial
PT-MVN
TAM
2010

After the demise of Varig TAM became the National Team's official airline. A set of 3 liveries were unveiled for the 2010 World Cup in South Africa. This third livery was made of fan messages to the players prior to the competition. The decals were retired before the end of the year.

Image  ©  Globespotter (CDG)
Tags   Brazil National Football Team, National Football Team

Brazil National Football Team   Seleção Brasileira

#2

Official Sponsor   Patrocinadora Oficial
PR-MAP
TAM
2010-11

After the demise of Varig TAM became the National Team's official airline. A set of 3 liveries were unveiled for the 2010 World Cup in South Africa. This second aircraft depicted the lines of a soccer ball.

Image  ©  Jaka (GRU)
Tags   Brazil National Football Team, National Football Team

Brazil National Football Team   Seleção Brasileira

#1

Official Sponsor   Patrocinadora Oficial
PT-MVP
TAM
2009-13

After the demise of Varig TAM became the National Team's official airline. A set of 3 liveries were unveiled for the 2010 World Cup in South Africa. This first aircraft proudly carried the flag colours until Gol became the official carrier in 2013.

Image  ©  Jaka (GRU)
Tags   Brazil National Football Team, National Football Team

Signatures  

PT-MVG
TAM
2008-12
PT-MZL
TAM
2008-12

These two aircraft were displaying thousands of employee signatures as part of the "TAM - Passion for fly and serve" campaign. The A320 was unveiled in January 2008 as the first aircraft in the new scheme.

Images  ©  Globespotter (CDG) & Jaka (FLN)
Tags   Signatures, Staff

Cirque du Soleil 

Saltimbanco 
12 a/c
TAM
2006-07
8 a/c
TAM
2006

Promoting the Saltimbanco show performed during the brazilian tour of Canadian circus & street art entertainment company "Cirque du Soleil". 8 A319 and 12 A320 with the following registrations sported the decals: PR-MAB|F|R|S|V|W|X, PR-MBA|C, PT-MZK|T|Y as well as PR-MAH|L|O|Q & PT-MZA|B|D|E.

Image  ©  Jaka (FLN)
Tags   Show

CVC 

PT-MRC
TAM
2003-05

Promoting brasilian tour operator CVC, which was often chartering TAM Fokkers.

Image  ©  Jaka (FLN)
Tags   Travel Agencies & Tour Operators

Merry Christmas   Feliz Natal

#10

TAM wishes you a Merry Christmas wherever you are
A TAM deseja um feliz natal onde quer qué vocé esteja
PT-MQE
TAM
2001-02
PT-MQF
TAM
2001-02

Three small cartoon characters and titles were added for Christmas 2001.

Image  © 
Tags   Mascots & Featured Characters, Season's Greetings

Brazil & Germany Flags 

PT-MZH
TAM
2001

TAM launched an important network expansion in early 2001 with the launch of services to Frankfurt & Zurich. The German & Brazilian flag celebrated the launch of the GRU-FRA route.

Image  ©  Jacques Guillem Collection (GRU)
Tags   Flag, Network